Elham Ghafarzadeh
Digital Marketing Manager

Self-motivated and passionate digital marketer with 6+ years of experience in B2B/B2C companies to building creative campaigns and engagement strategies, social media marketing and content marketing familiar with popular CMSs and SEO. Run a social media based campaign, increased the Instagram followers by 25% and the season income by 40%.

CONTACT
Istanbul, Turkey
+90 5318352710
eliafen[at]gmail.com
EDUCATION
Bachelor’s Degree Industrial Design (2010-2014)
Language
Persian – Turkish – English
IELTS Academic 7
Experience
MARKETING MANAGER | Vandar.io (B2B) | 2021 – Present
- Create marketing plan for Vandar as one of the biggest fintech companies in Iran
- Manage the content strategy for website, blog and social media channels
- Planning 4 campaigns to increase awareness and lead generation
- Lead to creating documents to integrating contents for all Vandar publishings
DIGITAL MARKETING MANAGER | Ponisha.ir (B2C & B2B) | 2018 – 2021
- Created and managed up to six creative engagement campaigns with +70% ERR for Ponisha as the biggest freelancing Platform in Iran
- Authored and maintained strategic planning documents of video content marketing
- Lead the content team with eight members for digital marketing campaigns
- Created more than twenty tutorial videos for freelancers
- Redesigned overall UI and visualization of documentation, help, and FAQs
- Initiated and managed up to five freelance workshops and courses
SOCIAL MEDIA MANAGER | Maahava.com (B2B) | 2016 – 2018
- Created must-follow social media feeds with more than 10K subscribers
- Managed social media accounts, promotional campaigns, and marketing hashtags
- Created creative content and microcopies of the official website
- Lead copywriters team
CONTENT DIRECTOR | Navaar.com (B2C) | 2014 – 2016
- Wrote website and weblog content for better SEO and reader engagement for Navaar as the first audiobook publisher in Iran
- Managed team of 5 authors, achieved the monthly target of 30 content
- Increased gain of copywriting by 25% by introducing new SEO tools and strategies
LECTURER | University of Tehran – Caspian Branch | 2010 – 2016
- Tutored mechanical softwares (Autocad, Catia, SolidWorks, Inventor)
SKILLS
- Proficient in Microsoft Office/Google products
- Finding simple solutions to complicated problems
- Able to operate in a start-up atmosphere remotely
- Ability to persuade, negotiate, and work cross-functionally
- Strong digital copywriting, design, and content marketing skills
- Ability to prioritize, multi-task, focus, team-work, lead, influence and delegate
PASSIONS
- Social Media
- Astronomy Enthusiast
- Creating Video(own a YouTube channel: Page77tv)
- Traveling and Cycling
- Reading Books and Learn New Things
- Keeping up with Tech News and Cryptocurrencies
EVENTS
- Marketing and executive manager at Iranian Freelancers Festival 2020/2021
- Marketing manager and speaker at Freeland 2019
- Mentor and guest at Coworking Iran 2019
- Organizer and mentor at Iranian Freelancing Festival 2019
- Executive manager and mentor at Isfahan Freelancing WorkShop 2018
- Marketing manager and mentor at Freeland 2018